The purpose of advertising is to make your business money, so let’s make some money!

I'm Matt Janney.  I connect you to your customers and motivate them to do business with you. If you're wondering how to make money in advertising, let's talk. I have simple, effective, money-making ideas that you'll know will work before the first ad runs. I have both broadcast and digital products so it's easy to build a program that achieves your goals and stays under your budget. Since 2002, I've been helping area businesses just like yours to build attention, interest and sales and I'll do the same for you.

 It all starts with a quick conversation about where you're at now, where you want to go and how we're going to get you there.

Services Offered

Television

  • TV advertising is simple. If you have the right message and present that message frequently enough then people will respond. While TV advertising is simple, it must be executed correctly in order to work. I can help you create the message and the TV plan.

  • News 13 is the most powerful media in western North Carolina. Many of our News Sponsorships are spoken for, but from time to time there is an opening. Let’s see if a sponsorship is right for your business.

  • WLOS is the ABC affiliate which means we have a great sports lineup. NCAA Football, NFL Football, NCAA Basketball, NBA Basketball and more. We also fully produce and air NC and SC High School Football Games on My 40 (Friday Night Rivals). We feature matchups from all around the region. Friday Night Rivals is a great way to show support for local sports and connect with High School sports enthusiasts.

Digital

  • There are many ways we can place your video ads in front of people who need your product or service. When you work with me you will have access to it all. YouTube, OTT, Pre-roll, Social Media and the list goes on. There are so many options, but with a quick conversation it will be easy to determine what is right for your business.

  • No email database? No problem! Together we can email prospective customers who have opted in to receive information through email that is specific to your service or industry. We can target by geography, age, income level and more. I will be happy to get you a quote.

  • Commonly referred to as SEM (search engine marketing) or Google ad words: Show up when people “Google” your type of product or service. Search Engine Optimization consultations are also available.

  • Meta, TikTok, SnapChat, LinkedIn Advertising beyond boosted posts.

  • Deliver video and display to people who visit or have visited a certain geographical area.

  • In-depth web content created with your input (articles that live on wlos.com) to drive traffic and boosted through social media dark posts. Great for complex or niche products.

Area of Coverage.

Three states and 28 counties make up our television market. Greenville, Spartanburg, Asheville and the Anderson markets are all included in this market.

Counties served include: Graham, Swain, Macon, Jackson, Haywood, Transylvania, Madison, Buncombe, Henderson, Yancey, Mitchell, McDowell, Polk, Rutherford, Oconee, Pickens, Greenville, Spartanburg, Cherokee, Union, Anderson, Abbeville, Greenwood, Laurens, Stephens, Franklin, Hart and Elbert.